Struggling to write affiliate copy? Discover how MailerLite’s Affiliate Resource Center helps you sell more with done-for-you swipe copy & kits.
If you’ve ever stared at a blank page thinking, “How on earth am I going to sell this?” — you’re not alone. Many affiliates enjoy the idea of earning passive income. However, when it’s time to write an email, a blog post, or a quick Instagram caption, they often face a creative block.
Here’s the good news: you don’t have to reinvent the wheel anymore. MailerLite has just launched its Affiliate Resource Center. This is a great place with swipe copy, competitor comparison kits, and ready-to-use marketing tools. These resources make it very easy to promote MailerLite and earn commissions.
In this post, I will explain what is inside, how to use it, and why it helps affiliates. This tool lets affiliates spend less time writing and more time making sales.
What Is the MailerLite Affiliate Resource Center?
At its core, the Affiliate Resource Center is like your secret weapon for conversions. Think of it as a done-for-you content bank where all the heavy lifting is already handled.
Here’s what you’ll find inside:
- Marketing messages: Pre-written swipe copy for emails, blog posts, and social media. Just copy, paste, and tweak to fit your voice.
- Competitor kits: Four detailed toolkits that show how MailerLite stacks up against popular alternatives. These make it easy to explain why MailerLite wins without endless research.
- Plug-and-play toolkits: Five complete resources designed to help you start promoting right away.
Why Affiliates Struggle With Copywriting (and How This Fixes It)
The Blank Page Problem
Writing effective affiliate content is a skill. Not every affiliate has the time or desire to learn copywriting. You know your audience, but when it’s time to craft the words that actually sell… cue procrastination.
The Trust Factor
Affiliate promotions can flop if they sound too pushy or scripted. Your audience needs to believe you and feel your authentic recommendation. That’s where swipe copy comes in — you can personalize it without having to invent the structure.
The Competitor Question
One of the top reasons people hesitate to buy? They’re comparing tools. “Why MailerLite and not X, Y, or Z?” Competitor kits solve this instantly. You’ll have ready-to-use talking points that position MailerLite as the smart choice.
How to Use the Affiliate Resource Center to Boost Conversions
1. Email Campaigns Made Simple
The toolkit gives you ready-made email swipe copy. Here’s how to use it:
- Send a welcome series where one of your emails recommends MailerLite.
- Run a limited-time promo push (perfect when sales like “Get Back to Business” are happening).
- Add MailerLite to your weekly newsletter in a natural way.
Instead of writing from scratch, take the email template, add your personal touch (“I use MailerLite because…”), and hit send.
2. Turn Blog Posts Into Converting Machines
If you’re writing about email marketing, side hustles, or online business, you can weave in MailerLite naturally. Example blog ideas you can publish right away:
- “Best Email Marketing Tools for Beginners” (then drop the competitor kit comparisons).
- “How I Built My First Email List” (include a callout box: “I used MailerLite—here’s why”).
- “The Secret to Higher Conversions With Email” (spoiler: it’s MailerLite’s features).
Pro tip: Use the pre-written copy in the Resource Center as content blocks inside your blogs — like quick bullet points or comparison tables.
3. Social Media Posts That Sell Without Sounding Salesy
Social promotion is often where affiliates get stuck. What do you post? How do you avoid sounding spammy?
The Affiliate Resource Center gives you social captions and graphics you can post immediately. Pair them with:
- Instagram carousels about “Top tools I use in my business.”
- TikTok/Reel quick tips like “3 reasons I love MailerLite as an email tool.”
- LinkedIn posts highlighting MailerLite’s business features.
You don’t have to brainstorm — the content is ready. Just make it sound like you.
4. Win With Comparisons
Competitor kits are your secret advantage. Instead of saying “MailerLite is great,” you can say:
- “Here’s how MailerLite stacks up against Mailchimp (and why I switched).”
- “MailerLite vs. ConvertKit: Which is better for new creators?”
These kits save hours of research and give your audience the clarity they need to choose. And guess what? When people understand the why, conversions skyrocket.
The Psychology Behind Done-for-You Affiliate Assets
Let’s zoom out for a second. Why does having pre-written affiliate content work so well?
- Reduces friction: Affiliates don’t waste energy writing → more campaigns get launched.
- Consistency: Messaging stays on-brand with MailerLite while still flexible enough for personalization.
- Speed = Conversions: When you promote more often, you give your audience more chances to click and buy.
The Affiliate Resource Center doesn’t just make life easier. It makes you more profitable because you’ll actually publish and promote consistently.
How to Get Started Today
If you’re already a MailerLite affiliate, this is your sign to stop overthinking and start promoting. Here’s your quick action plan:
- Download the Affiliate Resource Center toolkits.
- Pick one swipe copy email and send it to your list this week.
- Publish one blog post using the competitor kits.
- Share one social post to remind your audience that MailerLite is your go-to tool.
That’s it. Simple steps → real conversions.
Conclusion: Work Smarter, Not Harder
Affiliate marketing doesn’t have to mean grinding away writing copy from scratch. With MailerLite’s Affiliate Resource Center, you have a ready-made system. It saves time, removes the blank page struggle, and makes you the go-to resource for your audience.
So stop waiting for inspiration to strike. The content is already written — all you have to do is plug it in, add your personal flair, and share it with your audience.
Don’t let writer’s block hold back your commissions. Work smarter — and start promoting today.
